The Ports 1961 fall ad campaign, lensed by British photographer Rankin, features supermodel Nadja Auermann in a globetrotting diva persona. The campaign captures Auermann's life on the move and her chic attitude, embodying the nomadic theme of the fall 2026 collection. Auermann's quote about finding moments of reflection while traveling resonates with the brand's original ethos, as expressed by founder Luke Tanabe's dream of having breakfast in the Sahara and dinner in New York. The campaign showcases Auermann in various settings, from walking out of a vintage convertible to getting ready in cocktail attire, all while exuding contemporary elegance. Auermann's collaboration with Ports 1961 and its design director, Francesco Bertolini, is a testament to her enduring sophistication and precision. The brand's three flagship stores in Milan, Shanghai, and Hong Kong further solidify its global presence. Bertolini's promotion to design director in 2024, following his 2019 appointment, showcases the brand's continued growth and evolution. Auermann's role as a muse to Karl Lagerfeld and Helmut Newton adds a layer of historical significance to her collaboration with Ports 1961. The campaign's memorable images, with their atmosphere, emotion, and authenticity, capture a unique essence that cannot be manufactured. This campaign not only showcases Auermann's iconic status but also reinforces Ports 1961's position as a full-fledged luxury womenswear label, blending old-school glamour with a contemporary edge.
